Wordpress Archives - Scorpion Media

Hair Stylist Website Design – Styled by Allesse

Styled by Allesse is a hairstyling business dedicated to making little girls feel like princesses through creative and beautiful hairstyles. With a background in hair styling through East Kent College (EKC) and over seven years working in childcare, Allesse discovered her passion for styling while working at a nursery.

Creating braids, twists and sparkling hairstyles for children quickly became something she loved doing, and Styled by Allesse was created to bring that passion to a wider audience.

To help launch the business, I designed the logo, brand identity and website, creating a simple but elegant platform where parents can learn about the services and book appointments online.

The website can be viewed at:
styledbyallesse.co.uk

Logo Design and Brand Identity

The project began with the creation of the Styled by Allesse logo and branding. Because the business focuses on young clients and special occasions, the branding needed to feel:

Friendly
Elegant
Playful
Suitable for a children’s styling business

The visual identity was designed to reflect the idea of making every child feel special, confident and glamorous.

The logo and colour palette provide a soft, welcoming look while still feeling professional enough to represent the business as it grows.

A Website Built Using “Website in a Day”

This project was developed using my Website in a Day service, which is designed for small businesses and start‑ups that need a professional website quickly and affordably.

The concept behind this service is simple:
By working closely with the business owner during a single day of development, the website can be designed, built and launched within a very short timeframe.

For many service‑based businesses, a simple and well‑structured website is often all that is required to start generating enquiries and bookings.

One‑Page Website Design

The Styled by Allesse website uses a single‑page layout with navigable sections, allowing visitors to smoothly scroll through the different parts of the site.

This style of website is particularly effective for small businesses because it keeps everything clear and easy to navigate.

Sections on the page include:

About the stylist
Hairstyling services
Example styles and inspiration
Online booking
Contact information

Visitors can use the navigation menu to jump directly to each section of the page.

Online Booking System

A key feature of the website is the online booking system, which allows parents to easily schedule appointments.

This makes it much easier for customers to book styling sessions without needing to send messages back and forth to confirm availability.

The booking system helps streamline the process by allowing clients to:

Select available time slots
Book appointments online
Manage their bookings easily

For small service businesses, this type of functionality can significantly improve efficiency while providing a better customer experience.

A Website Designed for a Growing Business

The Styled by Allesse website provides a strong online foundation for the business as it grows.

By combining:

Custom branding
A professional website
Online booking functionality

The platform helps introduce the business to new customers while making it easy for existing clients to schedule appointments.

My Role in This Project

For this project I was responsible for:

Logo design
Brand identity creation
WordPress website design and development
Online booking system integration
Single‑page website layout

Technologies Used

WordPress CMS
Divi theme builder
Online booking integration
Responsive one‑page website design

Photography Online Course Website Design – Shutter Mastery

Shutter Mastery is a new online training platform for photographers, developed as part of the Scorpion Media Group. After several years teaching photography in person – including the highly successful Back to Basics course delivered to over 1,500 students in just three years – I began receiving many requests for an online version of the training.

Some students couldn’t attend due to travel distance, scheduling conflicts or geographic location, so the idea behind Shutter Mastery was born:
A complete online education platform where photographers can learn at their own pace from anywhere in the world.

The platform launched with the brand‑new online version of Back to Basics and is designed to grow into a library of photography courses from trainers all across the UK, eventually supporting live events, workshops, trade shows and international training opportunities.

Creating a Professional Photography Education Platform

The goal of Shutter Mastery was to create a platform that felt:

Modern
Premium
Easy to use
Interactive
Suitable for both beginner and advanced photographers

The website was developed using WordPress, Divi and Tutor LMS, providing a strong foundation for a scalable online learning platform capable of supporting thousands of students.

Back to Basics – Now Fully Online

The first course launched on the platform is the online version of Back to Basics, the signature training programme that originally made the teaching business so successful.

This course teaches complete beginners:

How to use their camera
How settings affect creative control
How to shoot confidently in Full Manual Mode
Composition and exposure fundamentals
How to understand and control light

The online version recreates the in‑person experience through:

Interactive video lessons
Practice exercises
Experiments
Quizzes
A final certification exam

Students can now learn everything from turning their camera on to shooting confidently in manual mode — entirely online.

Built for Long‑Term Expansion

Shutter Mastery is designed as more than just a single course website.

It will become a platform where photographers from all over the UK can contribute:

Online courses
Workshops
Masterclasses
Guest sessions
Live seminars
Industry training events

This opens the door for collaborations with:

Professional photographers
Brands
Training educators
Exhibitors and trade partners

The website’s structure and branding were built to support this long‑term vision.

Powered by WordPress, Divi & Tutor LMS

To build a robust and scalable learning environment, the following tools were used:

WordPress

A flexible content management system that allows the site to expand as new courses and features are added.

Divi

Used for the visual layout, page design and responsive structure, allowing precise control of the branding and design elements.

Tutor LMS

A professional learning management system that powers:

Course modules
Interactive video delivery
Lesson progression
Quizzes and experiments
Certification
Student dashboards
Reporting & analytics

This combination creates an intuitive and professional online learning experience for students.

Interactive Learning Features

A key part of the project was ensuring the learning experience felt interactive and engaging, especially for visual learners such as photographers.

The site includes:

Interactive video lessons
Hands‑on experiments to reinforce learning
Quizzes throughout the course
A final certification upon completion
A secure student dashboard
Course progress tracking

This helps bridge the gap between in‑person and online learning.

Industry Support & Brand Partnerships

Shutter Mastery has launched with the support of several major names in the photography industry, including:

Elinchrom
Photospeed
Junction 11
Adobe

These partnerships reinforce the platform’s credibility and help support long‑term growth, collaborations and future educational events.

Branding, Web Design & Production

I was responsible for every aspect of the project, including:

Brand identity design
Logo and colour palette
Website design using Divi
LMS configuration and setup
Interactive course design
Video production and editing
Graphic design for lessons and marketing materials
Photography

This cohesive approach ensures the platform feels consistent, professional and visually aligned with the needs of photographers.

My Role in This Project

I handled all parts of the project including:

Website design and development
Branding and visual identity
Video production
Tutor LMS integration
Course structure and interactive features
Graphic design elements
Long‑term platform planning

Technologies Used

WordPress CMS
Divi Page Builder
Tutor LMS
Custom video production
Quizzes and certification system
Interactive course layout

Event Website Design & Online Booking System – The Croatia Challenge

The Croatia Challenge is a major off‑road motorsport event held in Križevci, Croatia, attracting teams and spectators from across Europe. For the past two years, I have been responsible for photographing and filming the event, creating high‑quality media that captures the excitement and intensity of the challenge.

Although the event has continued to grow, the previous website was outdated and did not represent the scale or professionalism of the competition. The organisers approached me to redesign and rebuild the website to create a premium online presence, streamline competitor booking and generate more interest from competitors, sponsors and spectators.

The finished website is a modern, fast and highly functional platform built using WordPress, WooCommerce and Divi, complete with a custom event booking workflow.

Creating a Premium Website for an International Audience

Because competitors travel from across Europe to take part, the website needed to feel professional, modern and easy to navigate. The new design uses:

High‑quality media from previous years (photography and videography I created)
Clear navigation
Strong branding
Responsive layout for all devices

Although the event is based in Croatia, the website is presented in English as this is the most commonly used language among international racers. To provide accessibility for local users, GTranslate was installed to automatically detect and translate the website into the visitor’s local language.

Fully Automated Online Booking System

One of the biggest challenges the event organisers faced was managing the manual booking and invoicing process. Previously, competitors filled out a form, and organisers had to manually:

Create invoices
Manage email communication
Track payments
Handle team updates

To eliminate this, I built a complete WooCommerce‑powered ticketing system that automates the entire process.

Competitors can now:

Purchase race entry tickets directly through the website
Add team members during checkout
Add optional extras such as:
- Food packages
- Media packages
- Additional passengers
Add more team members or extras after booking

The system automatically:

Generates a PDF invoice
Emails the invoice to both the competitor and the organisers
Includes deposit instructions
Requests a photo of the competitor’s vehicle
Updates competitors when admin marks payments as received

This drastically reduces administration time—staff now only need to check the bank and update the order status, and all communication happens automatically.

Booking Success – 77% of Tickets Sold in 3 Days

The results of the new booking system were immediate.

Within 3 days of launch, 77% of all available tickets were sold.

Only 2 spaces remain with 100 days to go until the event.

This demonstrates how much easier and more user‑friendly the new booking system is for competitors—and how necessary it was to modernise the platform.

Updated Rules and Regulations

To eliminate confusion and disputes among drivers, I updated and reorganised the rules section.

This includes:

Detailed class definitions
Technical requirements
Safety rules
Competition guidelines

Having everything clearly documented helps ensure fair competition and reduces arguments on the day.

Blog and Gallery for Event Updates

To help spectators and competitors stay engaged throughout the year, the new website includes:

A blog section for event announcements
A gallery showcasing photographs and videos
Professional media captured during previous events (photography and videography by me)

This helps build excitement and gives sponsors more visibility across the site.

A Website Designed for Growth

The Croatia Challenge website is now built to support long‑term growth of the event.

Key features include:

Multi‑language support
Automated booking
Professional design and branding
High‑quality photography and video
Modern navigation and layout
Easy administration for event staff

The website now reflects the premium, international motorsport event that The Croatia Challenge has become.

My Role in This Project

For The Croatia Challenge website, I was responsible for:

Full website design using WordPress, WooCommerce and Divi
Developing a custom online booking workflow
Integrating automated PDF invoicing
Updating rules and class documentation
Installing and configuring multilingual support
Providing photography and videography for the website
Structuring the navigation and user experience
Creating a more visually engaging and premium layout

Technologies Used

WordPress CMS
WooCommerce event booking
Divi page builder
GTranslate multilingual system
Automated PDF invoicing
Custom checkout structure
Professional photography and videography

Cleaning Product E‑commerce Website Design – Duck Smart

Duck Smart is a specialist cleaning chemical company producing powerful cleaning products made from ingredients that are safe enough to drink. This makes the products particularly popular with households that have children or pets, where safety is just as important as cleaning performance.

The company had previously achieved significant success and had even partnered with Red Bull, providing cleaning stations at major events. However, as the business evolved, the brand and website had begun to feel outdated and no longer reflected the quality or potential of the products.

To support a relaunch of the brand, I designed and developed a new e‑commerce website for Duck Smart, transforming the company’s online presence into a modern platform capable of supporting both retail customers and trade buyers.

Revitalising an Established Brand

Duck Smart approached the project with a new logo design that had strong visual character and personality.

The challenge was to translate that branding into a website that felt just as bold and distinctive. To achieve this, I analysed the typography used in the logo and sourced complementary fonts that could be installed as custom web fonts.

These fonts helped maintain a consistent visual identity across the website while preserving the strong, energetic style of the brand.

Custom WooCommerce E‑commerce Website

The website was built using WordPress and WooCommerce, creating a flexible e‑commerce platform that allows customers to easily browse and purchase cleaning products online.

Significant customisation was carried out using custom CSS and design elements to ensure the store looked unique and aligned with the brand identity.

Examples of these customisations include:

Custom styling across WooCommerce pages
Graphical elements integrated throughout the design
Custom bullet points designed as small duck icons

These small design details help reinforce the playful and recognisable Duck Smart brand.

Predictive Product Search

To make it easier for customers to find products quickly, the website includes predictive search functionality.

As visitors type into the search bar, the system automatically displays:

Matching product names
Product images
Direct links to product pages

This improves the shopping experience and allows customers to quickly find the products they need.

Rather than structuring the website navigation around pages, the site navigation was designed around product categories.

This approach allows visitors to immediately browse product types rather than needing to navigate through multiple pages.

Additional shop features include:

Persistent shop sidebar filters
Product quick‑view functionality
Wishlist system for saving products

These features help improve usability and encourage repeat visits from customers.

Custom Plugin for Trade Customers

Duck Smart also supplies cleaning products to trade customers, which required additional functionality beyond a standard online shop.

To support this, I developed a custom WordPress plugin that detects when a user is logged in as a trade customer.

This plugin automatically:

Displays the user’s trade discount
Enables the additional payment method “Charge to Account”

This functionality allows trade customers to place orders quickly while maintaining their agreed pricing structure.

Automated Business Processes

To help streamline the business operations behind the website, several automated systems were integrated.

These include:

Adaptive shipping calculations
Automatic invoice generation
Order management features within WooCommerce

These systems help reduce administrative work while improving efficiency for the business.

Multilingual Website

Because Duck Smart products are used by customers internationally, the website was designed to support multiple languages.

To achieve this, the website was integrated with GTranslate, allowing visitors to translate the site content into their preferred language.

This helps expand the reach of the brand and makes the website accessible to a wider audience.

Video Training for Website Management

To ensure the Duck Smart team could manage the website independently, I created a series of training videos explaining how to update the site.

These videos cover tasks such as:

Adding new products
Updating pricing
Managing orders
Editing content

Providing training materials helps ensure the business can confidently maintain the website moving forward.

Creative Branding Elements

One of the goals of the website was to make the brand feel fun and memorable.

This included playful touches such as:

Animated elements across the site
Custom graphics
Creative call‑to‑action links such as “Duck it, let’s shop”

These elements reinforce the personality of the brand and help create a memorable shopping experience.

My Role in This Project

For this project I was responsible for:

WordPress and WooCommerce website development
Custom CSS styling and design
Custom plugin development for trade customers
Predictive search implementation
Multilingual integration
Training video creation for staff
Product Packshot Photography

Technologies Used

WordPress CMS
WooCommerce e‑commerce platform
Custom WordPress plugin development
Custom CSS styling
Predictive product search
GTranslate multilingual system

Online Training Website Design – Success Tuition & Training Centre

Success Tuition and Training Centre in Maidstone, Kent provides tutoring and educational support for students looking to improve their academic performance. The business is run by Youssouf Adama, one of the earliest clients of Scorpion Media.

This project represented the third version of the website, developed to support the growth of the business and introduce a new online learning platform.

The goal of the redesign was to modernise the website, ensure it met current accessibility standards, and introduce an online training system that would allow students to access course materials and recorded lessons.

Modernising the Website

As the business expanded, the previous website needed updating to ensure it remained modern, accessible and capable of supporting new features.

The redesign focused on:

Updating the overall visual design
Improving usability across mobile and desktop devices
Ensuring the website complied with modern accessibility standards
Preparing the platform for future expansion
Updating the logo from a Serif to a Sans-Serif font for better readability
A clear CTA to get visitors to book a free assessment

The new website provided a fresh and professional online presence while supporting the next stage of the company’s development.

Building an Online Learning Platform

One of the main objectives of the project was to introduce a Learning Management System (LMS) so students could access course content online.

To achieve this, the website was built using WordPress with the Divi theme and Tutor LMS Pro. A lot of custom CSS was generated to give the site a more unique look in keeping with the branding.

This combination allowed the website to include a fully integrated online training platform, enabling the business to deliver structured digital courses alongside in‑person teaching.

Key LMS features included:

Course structure and lesson organisation
Video‑based lessons
Downloadable learning resources
Student access management

Dashboard

The dashboard is the control centre for both Teachers and Students and will look similar to that of below dependent on their access level. In the dashboard tutors can respond to students questions and keep and eye on their progress amongst other things. The dashboard is accessible via the front end of the website so that teachers and students never need to access the backend of the WordPress Dashboard.

Supporting In‑Person Tuition with Online Resources

Although Success Tuition primarily delivers in‑person lessons, the new website allows those sessions to be recorded and added to the online learning platform.

This provides several benefits for students:

They can revisit lessons for revision
Students who miss a session can catch up online
Course resources are available in a central library

By combining physical teaching with digital resources, the website helps create a more flexible learning environment for students.

Accessibility and Modern Web Standards

An important part of the redesign was ensuring that the website followed current accessibility standards, making it easier for all users to navigate and interact with the site.

This included improvements such as:

Clear page structure and navigation
Mobile‑friendly responsive design
Improved readability and layout
Transcripts on videos

These updates ensure the website is accessible to a wider audience while also aligning with modern web development standards.

Creating a Template for Future Projects

The Success Tuition website was designed not only as a platform for the tutoring centre, but also as a benchmark template for a future project called Success Computing.

Because the structure and functionality were carefully planned, the framework created for this website could be adapted for additional educational platforms in the future.

This approach helps ensure consistent branding and functionality across related businesses.

My Role in This Project

For this project I was responsible for:

WordPress website design and development
Building the website using Divi
Implementing Tutor LMS Pro for online courses
Structuring the course and lesson system
Creating a modern and accessible website layout

Technologies Used

WordPress CMS
Divi Theme Builder
Tutor LMS Pro
Responsive website design
Online course platform

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Fashion E‑commerce Website Design – Fairy Queen

Fairy Queen was a bespoke dress maker based in Maidstone, Kent, specialising in custom dresses for special occasions. The business required a professional website where customers could both purchase dresses online and request bespoke designs.

To support this, I designed and developed a WordPress website with WooCommerce, creating an online shop for ready‑to‑purchase dresses while also integrating forms that allowed customers to request custom dress designs.

Alongside the website development, I also produced all of the photography used on the site, including organising and photographing the model used to showcase the dresses.

Creating an Online Boutique

The goal of the project was to create a website that reflected the elegant and bespoke nature of the brand while also making it easy for customers to browse and purchase dresses online.

The website needed to function both as:

An online shop for ready‑made dresses
A platform for bespoke dress enquiries

Using WordPress and WooCommerce allowed the business to manage product listings, pricing and orders while maintaining a visually appealing storefront.

WooCommerce Online Store

The website included a WooCommerce powered online store, allowing visitors to browse and purchase dresses directly through the website.

Key features included:

Product listings with detailed descriptions
High quality product photography
Secure online checkout
Easy product management for the business owner

WooCommerce provided the flexibility needed for a small boutique clothing brand while allowing the website to grow as the product range expanded.

Bespoke Dress Order Forms

Because Fairy Queen specialised in custom made dresses, it was important to include a way for customers to request bespoke designs.

To support this, the website included custom order forms that allowed customers to submit details about their requirements.

These forms enabled customers to provide information such as:

Dress style preferences
Measurements
Event type
Additional design requests

This allowed the business owner to review enquiries and respond with tailored quotes for bespoke dresses.

Fashion Photography for the Website

A major part of the project involved creating professional photography for the dresses featured on the website.

Rather than relying on stock imagery, all photographs were produced specifically for the project. This included:

Sourcing and organising a model
Photographing the dresses
Producing imagery suitable for the website and product listings

Using original photography helped give the website a professional boutique appearance and allowed the dresses to be presented in the best possible way.

A Platform Ready for Growth

The finished website provided Fairy Queen with a complete online platform to promote the business, showcase dresses and accept both online purchases and bespoke design enquiries.

The site combined:

E‑commerce functionality
Custom order forms
Professional fashion photography
A clean boutique style design

Although the business has since closed and the website is no longer online, the project demonstrated how a well designed e‑commerce website can support a small fashion brand by combining online sales with custom order enquiries.

Our Role in This Project

For this project we were responsible for:

WordPress website design and development
WooCommerce online store setup
Bespoke order form creation
Fashion photography for the website
Sourcing and organising the model for the photoshoot

Technologies Used

WordPress CMS
WooCommerce e‑commerce platform
Custom enquiry forms
Responsive website design
Fashion photography

Garage Equipment Website Design – Kent Garage Equipment

Kent Garage Equipment is a specialist supplier of garage equipment, vehicle lifts and workshop tools, providing equipment and installation services for garages and automotive workshops across the UK.

While working with the company, I carried out a complete redesign of the Kent Garage Equipment website, modernising the design and restructuring the site to better support the company’s trade‑focused business model.

The project included rebuilding the website using WordPress and WooCommerce, while also developing new branding guidelines, marketing materials and brochure templates to ensure consistent branding across the business.

The Challenge – Restructuring the Website for Trade Customers

The previous website allowed customers to purchase products directly online, which created challenges because many of the products sold by Kent Garage Equipment require consultation before purchase.

Large workshop equipment such as vehicle lifts, MOT bays and garage installations often require:

Site assessments
Installation planning
Consultation with the customer

Because of this, the website needed to be redesigned so that customers could browse products and installations while contacting the company directly for quotations and advice.

WordPress and WooCommerce Website Development

The redesigned website was built using WordPress with WooCommerce, allowing the company to organise its products into a clear and easy‑to‑navigate catalogue.

WooCommerce provided a familiar e‑commerce style layout, allowing visitors to browse products in a structured way.

However, instead of allowing customers to purchase products directly online, the website was configured to encourage product enquiries rather than direct checkout.

This approach allows visitors to explore the equipment available while ensuring the company can properly advise customers before installation.

Installation Portfolio

A key feature of the website was the addition of a section showcasing previous installations carried out by the company.

These projects demonstrate the type of work Kent Garage Equipment carries out and provide potential customers with examples of completed installations.

Examples included:

Vehicle lift installations
MOT testing bays
Workshop equipment installations

Showing real installations helps build trust with potential customers while also demonstrating the experience and capabilities of the business.

Online Brochures with Flipbooks

To make it easier for visitors to view product information and marketing materials, the website also included interactive flipbooks for viewing brochures online.

These digital brochures allow visitors to:

Browse product catalogues directly on the website
View marketing materials without downloading files
Easily explore equipment specifications

This feature helps improve the user experience while making it easier for customers to access important product information.

Creating a Product Catalogue Experience

Although WooCommerce powers the product system, the website functions primarily as a product catalogue for garage equipment rather than a traditional online shop.

Visitors can browse equipment categories such as:

Vehicle lifts
Garage workshop equipment
MOT testing equipment
Automotive servicing tools

Each product page includes key information and encourages visitors to contact the company to discuss pricing and installation.

Branding Guidelines and Marketing Materials

Alongside the website redesign, I also developed a set of branding guidelines for the company.

These guidelines were created to ensure future employees could easily maintain consistent branding when producing marketing materials.

The guidelines included:

Logo usage rules
Colour palette and typography
Layout structure for marketing materials
Image and branding standards

Providing clear guidelines helps ensure the company maintains a professional and consistent brand identity across all communications.

Brochure and Template Design

As part of the project I also created brochure templates that could be easily updated by staff within the business.

These templates allowed employees to quickly create new marketing materials when promoting products or services.

By providing structured templates, the company could maintain consistent branding while allowing non‑design staff to produce professional looking brochures.

Suggested screenshot:
Example brochure layout

A Website Designed for a Specialist Industry

Garage equipment suppliers often deal with high‑value products and installation services, meaning customers typically require more information before making a purchase.

The redesigned Kent Garage Equipment website helps support this process by combining:

A structured product catalogue
Installation project examples
Online brochures
Enquiry‑focused calls to action

This ensures the website acts as both a marketing tool and a product information resource for potential customers.

My Role in This Project

This website redesign was completed while I was employed by Kent Garage Equipment.

My responsibilities included:

WordPress website design and development
WooCommerce product catalogue setup
Website structure and navigation design
Installation portfolio creation
Online brochure flipbooks
Marketing brochure design
Creation of branding guidelines and templates

Technologies Used

WordPress CMS
WooCommerce product catalogue
Responsive website design
Flipbook brochure viewer
Graphic design and branding

Industrial Coatings Website Design – STEEL-IT UK

STEEL-IT is a specialist industrial protective coating manufactured in the United States. What makes the product unique is that it contains microscopic stainless steel particles, creating an extremely durable finish that is widely used in motorsport, engineering and industrial applications.

While working at Gigglepin 4×4, I developed the UK distributor website for STEEL-IT, creating a dedicated online presence for the product within the UK market.

The website was designed to introduce the product to UK customers, explain its benefits and generate trade enquiries from distributors, workshops and industrial users.

Bringing STEEL-IT to the UK Market

Steel‑It coatings are widely used in the United States for protecting metal components exposed to harsh conditions.

The coating provides:

Excellent corrosion protection
High durability
A distinctive stainless steel finish
Resistance to chemicals and abrasion

As the official UK distributor, Gigglepin required a website that could promote the product to British customers while supporting the growth of the brand within the UK market.

WordPress Website Development

The website was built using WordPress, allowing the business to easily update product information and expand the site as the UK distribution network grows.

The site structure focuses on clearly explaining the product and its applications, helping visitors quickly understand the benefits of STEEL-IT coatings.

Key sections of the website include:

Product information and features
Application examples
Technical specifications
Trade enquiry forms

The goal was to create a clean, informative website that educates potential customers while encouraging enquiries.

A UK Version of the US Website

The UK website was designed to mirror many of the key elements from the original US STEEL-IT website, while adapting the content for a UK audience.

This included:

Re‑structuring content for UK customers
Highlighting Gigglepin as the UK distributor
Providing local contact information for trade enquiries

By adapting the structure and messaging, the website helps ensure UK customers can easily find information and connect with the distributor.

Designed to Generate Trade Enquiries

Unlike a traditional e‑commerce website, the primary goal of the STEEL-IT UK website was lead generation rather than direct online sales.

The website was built to encourage businesses such as:

Engineering companies
Automotive workshops
Motorsport teams
Manufacturing businesses

to enquire about using STEEL-IT coatings in their own projects.

Clear contact forms and calls to action were integrated throughout the site to make it easy for potential customers to get in touch.

Applications in Automotive and Engineering

STEEL-IT coatings are particularly popular in environments where durability and corrosion resistance are essential.

Typical applications include:

Automotive components
Motorsport parts
Industrial equipment
Fabricated metal components

The website showcases these types of applications to help visitors understand where the coating can be used.

My Role in This Project

This website was designed and developed while I was employed by Gigglepin 4×4, the UK distributor for STEEL-ITt coatings.

My responsibilities included:

WordPress website design and development
Creating the UK version of the Steel‑It website
Structuring content for the UK market
Designing pages to generate trade enquiries

Technologies Used

WordPress CMS
Responsive website design
Lead generation enquiry forms
Product information pages
Custom styling and layout

Land Rover Servicing Website Design – Gigglepin 4×4

Gigglepin 4×4 is widely known within the off‑road community for manufacturing high‑performance winches and specialist 4×4 components. However, a large part of the business also comes from Land Rover servicing, maintenance and vehicle builds.

While working at Gigglepin 4×4, I designed and developed a dedicated WordPress website for their Land Rover servicing division to help promote the garage services offered by the business.

The goal of the project was to create a website that clearly showcased the mechanical services available, while also providing a place to promote career opportunities within the company.

Creating a Dedicated Website for the Garage

The existing Gigglepin website primarily focused on selling performance parts and winches, which meant there was limited space to properly highlight the mechanical services offered by the business.

To solve this, a separate website was created specifically for the Land Rover servicing side of the company.

This allowed the garage services to be presented clearly while targeting customers searching for:

Land Rover servicing
Land Rover repairs
Land Rover rebuilds
Specialist Land Rover mechanics

WordPress Website Development

The website was built using WordPress, providing a flexible content management system that allows the business to easily update service pages and add new content as required.

The site was structured to make it easy for visitors to quickly find information about the services available at the workshop.

Key sections of the website include:

Land Rover servicing
MOT preparation and maintenance
Engine rebuilds and vehicle rebuilds
Race vehicle builds and servicing
Parts and upgrades

This clear structure helps potential customers quickly understand the range of mechanical services offered by the garage.

Motorsport and Performance Vehicle Preparation

In addition to general servicing and repairs, Gigglepin also prepares competition vehicles for off‑road racing and winch challenges.

The website highlights this specialist capability, showcasing the workshop’s ability to build and maintain high performance Land Rover race vehicles used in competitive events.

This type of specialist service is a key differentiator and helps attract customers looking for experienced mechanics who understand off‑road vehicle performance.

Automotive Photography for the Website

All of the imagery used across the website was created using my own automotive photography.

This included images taken both during my time working at Gigglepin and photographs created previously which I made available for use on the website.

Using original photography allowed the website to feature authentic images of the workshop, vehicles and engineering work, rather than relying on stock images.

This helps build trust with potential customers by showing the real environment and work carried out at the garage.

Careers and Recruitment Section

Another important function of the website was to provide a place where job opportunities at Gigglepin could be advertised.

Because the main Gigglepin website is focused on product sales and manufacturing, it was not the ideal place to promote careers within the servicing department.

The Land Rover servicing website allowed the company to include a dedicated careers section, helping attract mechanics and technicians interested in working with specialist Land Rover vehicles.

Supporting the Core Business

The Land Rover servicing website plays an important role in supporting the core workshop services offered by Gigglepin.

By separating the servicing side of the business from the e‑commerce website, the company is able to communicate more clearly with two different audiences:

Customers looking to purchase parts and winches
Vehicle owners looking for specialist Land Rover servicing

This approach helps ensure each website is focused on its specific audience while still supporting the wider Gigglepin brand.

My Role in This Project

This website was designed and developed while I was employed by Gigglepin 4×4.

My responsibilities included:

WordPress website design and development
Website structure and service page creation
Automotive photography used throughout the site
Visual layout and branding

Many of the images used across the website were my own automotive photographs, which I allowed the company to use to support the project.

Technologies Used

WordPress CMS
Responsive website design
Custom styling and layout
Automotive photography
Service‑focused website structure

Mechanic Website Design – Classic Mechanic

Classic Mechanic is a specialist classic car restoration business run by Glen Woolway. After spending decades working in the automotive industry, Glen decided that as he approached retirement he wanted to focus purely on the type of work he was most passionate about – restoring classic cars.

To help launch the new venture we created a simple, affordable website design for a mechanic, designed specifically to promote Glen’s classic car restoration services and generate enquiries from enthusiasts.

Despite being a relatively simple website, it has proven extremely successful and now generates so much work that Glen regularly has to turn new enquiries away.

From Automotive Career to Classic Car Restoration

Glen Woolway has been involved in the automotive trade since the age of 14, starting out as a pump attendant at a garage in Wateringbury, Kent.

Over the years he built a successful career within the motor industry, eventually finishing his corporate career working with Mazda. However, with retirement approaching he decided it was time to focus on something closer to his heart – working on classic cars.

Classic Mechanic was created to allow Glen to continue working in the industry he loves while specialising in the restoration and maintenance of classic vehicles.

One of the cars closely associated with the business is Glen’s 1957 Ford 100E Escort Estate, which is an extremely rare classic vehicle. The car was even featured in Classic Ford Magazine in 2012, highlighting both the rarity of the vehicle and the quality of restoration work involved.

Built Using Our “Website in a Day” Service

The Classic Mechanic website was created using our Website in a Day service, which is designed to help small service‑based businesses launch a professional website quickly and affordably.

Many start‑ups and sole traders do not need a large multi‑page website when they first begin trading. Instead, they need a simple, well‑structured website that clearly explains their services and makes it easy for customers to get in touch.

With this service we spend a day working closely with the business owner to plan the structure, content and layout of the website before building and launching the site the next day.

This approach allows businesses to get online quickly and start generating enquiries without the delays that often come with larger website development projects.

One‑Page Website Design for a Service Business

For this project we created a single page website with navigatable sections, allowing visitors to easily move through the different areas of the site.

Instead of loading multiple pages, the navigation links smoothly scroll to each section of the website.

The website includes sections for:

Information about Glen and his experience
Classic car restoration services
Example restoration projects
Contact information for enquiries

This style of website works particularly well for service‑based businesses where the main goal is to generate enquiries rather than publish large amounts of content.

Logo Design for the Business

As part of the project we also created the Classic Mechanic logo.

The design was inspired by the traditional sign writing on Glen’s wife’s van, helping create a brand identity that reflected the classic automotive theme of the business.

This branding is now used across the website and other materials to give the business a consistent and recognisable visual identity.

Showcasing Restoration Projects

Although the website is primarily a single page design, we also created portfolio pages so that Glen could showcase examples of the restoration work he carries out.

These pages allow potential customers to see the quality of previous projects and the types of classic vehicles Glen works on.

For specialist automotive businesses, showing previous work is extremely important as it builds trust and confidence with potential customers.

Why One‑Page Websites Work Well for Small Businesses

For many small businesses, particularly trades and specialist services, a one‑page website can be an ideal starting point.

Instead of spreading information across multiple pages, everything is presented in a clear layout that is easy to navigate on both desktop and mobile devices.

Benefits include:

Faster development time
Lower development costs
Simple navigation for visitors
Clear calls to action for enquiries

This approach works particularly well for mechanics, tradespeople and specialist service providers who need a professional website but do not require a large or complex platform.

From Retirement Project to Fully Booked Workshop

The goal of the Classic Mechanic website was simply to create a professional online presence for a small start‑up business.

However, the website has proven to be far more successful than expected. Thanks to strong online visibility and interest from classic car enthusiasts, the site now generates more work than Glen can comfortably take on during retirement.

In fact, the business now produces more income than his previous role as a garage director, demonstrating the impact a well‑designed website can have for a specialist service business.

Technologies Used

WordPress CMS
Single page website design
Responsive mobile‑friendly layout
Custom styling and branding
Project portfolio pages

Interested in a Website Like This?

This project was built using our Website in a Day service, designed for small businesses who want to launch a professional website quickly and affordably.

If you are starting a new business or need a simple website to promote your services, this approach allows you to get online quickly without the cost of a large development project.

You can learn more about this service here:
Website in a Day

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