WEB DESIGN • BRAND IDENTITY.
Styled by Allesse
A complete brand launch for a new hairstyling business,
combining a playful visual identity, one-page website
and online booking system to help turn a passion into a
professional business.
Business First. Website Second.
Your website shouldn't
just look better.
It should work harder.
Your website is the first impression many people have of your business. It should build trust,
communicate your value and encourage the right people to get in touch.
We design bespoke websites around your business, not around templates.
Styled by Allesse was a brand new business with the talent and passion to succeed, but needed a professional identity to inspire confidence from the very first impression.
We created a complete launch package including a custom brand identity, launch website and online booking system, giving the business everything it needed to begin attracting customers and taking appointments from day one.
CLIENT
Styled by Allesse
DURATION
3 Weeks
INDUSTRY
Fashion & Beauty
PLATFORM
WordPress, Divi
SERVICES
Website Design, Launch Websites, Branding, Graphic Design
WEBSITE
styledbyallesse.co.uk
01
The Challenge
Every new business deserves to look established from day one.
Starting a business is exciting, but attracting those first customers often depends on how professional the business appears.
Styled by Allesse was launching a new hairstyling business specialising in children's hair styling for birthdays, parties and special occasions. While the passion, experience and talent were already there, there was no visual identity or online presence to give parents confidence in the brand.
The challenge was to create everything needed for launch, from the logo and branding through to a professional website that made booking simple and positioned the business as trustworthy from the very beginning.
02
Our Thinking
Build confidence before asking parents to make a booking.
Parents are trusting someone with one of the most important parts of a special occasion, so the brand needed to feel friendly, welcoming and professional in equal measure.
Rather than creating something overly corporate or overly childish, we developed a visual identity that balanced elegance with playfulness, helping the business appeal to both children and their parents.
The website was intentionally kept simple, allowing visitors to quickly understand the services, view examples of hairstyles and book appointments without unnecessary distractions.
02
Our Thinking
Build confidence before asking parents to make a booking.
Parents are trusting someone with one of the most important parts of a special occasion, so the brand needed to feel friendly, welcoming and professional in equal measure.
Rather than creating something overly corporate or overly childish, we developed a visual identity that balanced elegance with playfulness, helping the business appeal to both children and their parents.
The website was intentionally kept simple, allowing visitors to quickly understand the services, view examples of hairstyles and book appointments without unnecessary distractions.
03
The Solution
Everything needed to launch with confidence.
Rather than delivering just a website, we created a complete launch package that gave the business a consistent and professional presence from day one.
The project included:
- Logo design
- Brand identity
- One-page website
- Responsive mobile design
- Online booking system
- Customer journey planning
- Professional copywriting
- Website launch support
The result was a brand where every touchpoint worked together, making it easy for parents to discover the business, build confidence and book appointments online.
04
Explore the Project
BRAND IDENTITY
LOGO DESIGN
BOOKING SYSTEM
MOBILE WEBSITE
WEBSITE
05
The Outcome
A professional launch with room to grow.
Styled by Allesse launched with a complete brand identity rather than simply a logo and website.
The business now has a professional online presence that reflects the quality of the service, makes booking straightforward and provides a solid platform for future growth.
Instead of piecing together different suppliers over time, every element was designed to work together from the very first day, helping the business make a confident first impression.
★★★★★
Darren's business knowledge is amazing. As a start-up, I expected someone to simply build me a website. Instead, he helped develop my branding, understood what the business needed to achieve and even integrated an online booking system to make managing appointments easy. It felt like launching a business, not just building a website.
Allesse Halls
Founder, Styled by Allesse
Professional First Impression
Builds trust from the first visit
Simpler Online Booking
Makes arranging appointments effortless
Consistent Brand Identity
Everything works together professionally
Built To Grow
A strong foundation for the future
05
The Outcome
A professional launch with room to grow.
Styled by Allesse launched with a complete brand identity rather than simply a logo and website.
The business now has a professional online presence that reflects the quality of the service, makes booking straightforward and provides a solid platform for future growth.
Instead of piecing together different suppliers over time, every element was designed to work together from the very first day, helping the business make a confident first impression.
★★★★★
Darren's business knowledge is amazing. As a start-up, I expected someone to simply build me a website. Instead, he helped develop my branding, understood what the business needed to achieve and even integrated an online booking system to make managing appointments easy. It felt like launching a business, not just building a website.
Allesse Halls
Founder, Styled by Allesse
Professional First Impression
Builds trust from the first visit
Simpler Online Booking
Makes arranging appointments effortless
Consistent Brand Identity
Everything works together professionally
Built To Grow
A strong foundation for the future
We bring all the pieces together
so your website doesn't just look good.
It works harder.
Let's build a digital presence that performs.
We bring all the pieces together
so your website doesn't just look good.
It works harder.
Let's build a digital presence that performs.